I found out, that I need to set the public
property of devServer, to my request's host value. Being that it will be displayed at that external address.
So I needed this in my webpack.config.js
devServer: { compress: true, public: 'store-client-nestroia1.c9users.io' // That solved it}
Another solution is using it on the CLI:
webpack-dev-server --public $C9_HOSTNAME <-- var for Cloud9 external IP